We’re The Undergrind, a Bristol-born creative studio specialised in experiential marketing
shaped by the scenes we come from.
In a world drowning in digital content dominated by AI, we help brands cut through the noise with ideas that stick in real life and resonate with the culture.
Because culture isn’t something you target - it’s something you build with.
About
The Undergrind is a Bristol-based creative studio that grew out of the local breaking, beatmaking and hip-hop scenes.
We started making events for our own communities, while getting professional experience in the corporate world.
Now we combine both to help brands do the real work of showing up where it matters most.
From pop-ups and collaborations to full campaigns, we create brand moments that feel natural and are difficult to forget.
When brands show up in ways that feel authentic, the return is bigger than impressions, it’s trust, loyalty, and word of mouth you can’t buy with traditional ads.
What we do
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Pop-up events that blur the lines between product, party, and purpose
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Brand activations designed with cultural relevance and local insight
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Creative campaigns that live beyond the scroll
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Artist-led collaborations that feel natural, not transactional
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Content and storytelling shaped by people who actually live it
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Strategy and consulting for brands ready to build long-term cultural presence
How we do it
We don't parachute brands into spaces. We introduce them through the people, places, and moments the community already trusts - whether that's the right collaboration, pop-up, installation, or experience.
We work with local creatives from the start: artists, makers, designers, photographers, event organizers, and cultural connectors. We handle the strategy, production, and partnerships - from immersive brand experiences and product launches to street activations and creative installations, making sure everything feels organic and benefits both the brand and the community.
